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Confectionery giant Cadbury's has committed a gaffe of epic proportions after comparing a brand of chocolate to the disputed territory of Kashmir and describing both as "too good to share".

The blunder occurred in an advertisement to promote Cadbury's Temptations brand on India's independence day.

The newspaper campaign featured a map of India showing the war-torn area of Jammu and Kashmir shaded over. Written in bold across the shaded area was the message "Too good to share" - the advertising slogan for Cadbury's Temptations brand of chocolates.

"I'm good. I'm tempting. I'm too good to share. What am I? Cadbury's Temptations or Kashmir?" ran the catchline.

The campaign - the Indian equivalent of comparing a chocolate bar to the conflict over Northern Ireland - has caused a national outcry, with politicians from all parties demanding an apology from Cadbury's.

A leading member of prime minister Atal Behari Vajpayee's nationalist Bharatiya Janata party said the ads lacked "basic sensitivity" and threatened to take action against Cadbury's.

"Kashmir is a very sensitive issue and thousands of jawans [soldiers] have sacrificed their lives for it," Vinod Tawde, who heads the BJP's Mumbai chapter, told local newspapers.

"Such ads just trivialise the issue and lack basic sensitivity. How can an ad campaign, in the name of creativity, even imply that Kashmir is a state to be shared? That it is a state that our neighbour (Pakistan) is not getting? Why use an emotive issue like Kashmir to promote products?" he added.

Readers of the Times of India also reacted angrily to the campaign on the newspaper's website.

"Had such a thing happened in the US, Cadbury's stock and sales would have burrowed deep in the ground and its executives asked to apologise publicly. Shame on crass commercialism shown by Cadbury's. Shame on the management," wrote one.

Kashmir, the subject of two of the three wars between India and Pakistan, is divided between the two countries and claimed by both.

An estimated 50,000 people have died since the revolt against Indian rule in the Muslim-dominated valley 12 years ago.

Two months ago the row over Kashmir brought India and Pakistan to the brink of another war.

Cadbury's India Limited apologised for the advert, saying it was issued "entirely in good faith, with no intention whatsoever to offend the sentiments of the public".

source: http://media.guardian.co.uk/advertising/story/0,7492,777819,00.html
published on: 02.08.20

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You gotta love hyper commercialism...

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by Garry M. Leech

A lawsuit filed in U.S. District Court in Florida accuses the Coca-Cola Company, its Colombian subsidiary and business affiliates of using paramilitary death squads to murder, torture, kidnap and threaten union leaders at the multinational soft drink manufacturer's Colombian bottling plants. The suit was filed on July 20 by the United Steelworkers of America and the International Labor Rights Fund on behalf of SINALTRAINAL, the Colombian union that represents workers at Coca-Cola's Colombian bottling plants; the estate of a murdered union leader; and five other unionists who worked for Coca-Cola and were threatened, kidnapped or tortured by paramilitaries.

Colombia has long been the most dangerous country in the world for trade unionists with almost 4,000 murdered in the past 15 years. Last year saw 128 labor leaders assassinated. Most of the killings have been attributed to right-wing paramilitaries belonging to the United Self-Defense Forces of Colombia (AUC), who view union organizers as subversives and, therefore, "legitimate" targets in their dirty war against Colombia's guerrilla insurgents. Three out of every five trade unionists killed in the world are Colombian. The most recent killing of a union leader at one of Coca-Cola's Colombian bottling plants was June 21 when Oscar Dario Soto Polo was gunned down.

Needless to say, companies in Colombia benefit from the reduced effectiveness of union organizing that results from the intimidation of workers by paramilitaries. But the complaint filed against Coca-Cola last week claims that the company does more than just benefit from paramilitary violence: it claims the company orchestrates it.

According to Terry Collingsworth of the Washington DC-based International Labor Rights Fund and co-counsel for the plaintiffs, "There is no question that Coke knew about, and benefits from, the systematic repression of trade union rights at its bottling plants in Colombia, and this case will make the company accountable." The plaintiffs are seeking compensation and an end to the human rights abuses committed against Coca-Cola's employees and union members.

The suit claims that Coca-Cola controls all aspects of business conducted by its Colombian subsidiary Coca-Cola Colombia, as well as the operations of Panamerican Beverages, its Colombian subsidiary Panamco, and Bebidas y Alimentos. According to the complaint, Panamco and Bebidas y Alimentos exist solely for the purpose of bottling and distributing Coca-Cola products in Colombia. Both are Florida-based companies with 'bottling agreements' requiring them to abide by Coca-Cola's code of conduct regarding their operations and labor relations.

The plaintiffs are claiming U.S. jurisdiction under the Alien Tort Claims Act, which allows non-U.S. citizens to file suit against Americans for violations of international law. Regarding the role of the United Steel Workers in the suit, union President Leo Gerard explains, "We are filing this case to show our solidarity with the embattled trade unions of Colombia." The position taken by the union stands in sharp contrast to AFL-CIO policies during the 1980's that openly supported President Reagan's military funding of Central American governments involved in the violent repression of union activities.

Among the suit's many claims is a 1996 incident in which Ariosto Milan Mosquera, plant manager at Bebidas y Alimentos' bottling facility in Carepa, Colombia, made public pronouncements that "he had given an order to the paramilitaries to carry out the task of destroying the union." Union members claim that Mosquera often socialized with paramilitary fighters and even provided them with Coca-Cola products for their fiestas. Shortly after Mosquera's pronouncement, local members of SINALTRAINAL began receiving threats from the paramilitaries.

On September 27, 1996, SINALTRAINAL sent a letter to the Colombian headquarters of both Bebidas y Alimentos and Coca-Cola Colombia informing them of Mosquera's threats against the union and requesting that they intervene to prevent further human rights abuses against employees and union leaders.

Two and a half months later, on the morning of December 5, 1996, Bebidas y Alimentos employee and local SINALTRAINAL executive board member Isidro Segundo Gil was killed by paramilitaries inside the Carepa bottling plant. The remaining union board members were also threatened with death if they did not leave town. And then, on December 7, the paramilitaries entered the plant and told employees they had three choices: resign from the union, leave Carepa, or be killed. The suit claims the workers were then led into the manager's office to sign union resignation forms prepared by the company. The union had been successfully busted.

When asked about his company's use of paramilitaries to kill and intimidate union members, Bebidas y Alimentos owner Richard Kirby, who is also a defendant in the case, said, "You don't use them, they use you. Nobody tells the paramilitaries what to do." He also claims that the facts regarding the murder of Isidro Segundo Gil have been distorted: "One day the paramilitaries showed up at the plant. They shut the plant down, put everyone against the wall, and started shooting. Now its been turned around so that it's our fault."

But the targeting of labor leaders was not limited to the Carepa plant. According to the complaint, union officials at several other Coca-Cola bottling plants were also being threatened and harassed. In 1996, at Panamco's Bucaramanga plant, local members of SINALTRAINAL went on a 120-hour strike to protest the company's elimination of employee medical insurance.

After the strike ended, the suit claims, "the chief of security for the Bucaramanga plant, Jose Alejo Aponte, told authorities that he found a bomb in the plant." He then accused five members of the local SINALTRAINAL executive board of planting the bomb. The five union leaders, three of whom are plaintiffs in this case, were then imprisoned for six months based on charges brought by, according to official documents, "COCA COLA EMBOTELLADORA SANTANDER."

The union leaders were released six months later when, according to the suit, the regional prosecutor "concluded not only that the Plaintiffs had nothing to do with placing a bomb in the plant as charged, but that there in fact was never a bomb in the plant as the company had claimed."

When asked about abuses committed against union leaders at its Colombian bottling plants, Rafael Fernandez, a spokesman at Coca-Cola's headquarters in Atlanta, denied any wrongdoing regarding human rights violations in Colombia or anywhere else. He also stated, "Coca-Cola has a strict code of conduct that all its subsidiaries and businesses that work with Coca-Cola products have to adhere to." But according to Collingsworth, "Their 'code of conduct' shows that they are legally responsible. These companies come up with these codes and then don't enforce them."

The suit also claims that local management at Panamco's Barrancabermeja plant "have openly sided with the paramilitaries in the civil war which is intensely manifested in Barrancabermeja." It goes on to claim that Panamco Colombia has publicly accused SINALTRAINAL members of being guerrillas. Given the volatile situation in Barrancabermeja, home to the most intense urban warfare in Colombia, such an accusation is tantamount to a death sentence.

The president of the local SINALTRAINAL union in Barrancabermeja, Juan Carlos Galvis, says he received phone calls from paramilitaries threatening him with death if he didn't stop his union work and quit his job at Coca-Cola. The suit claims that paramilitary threats also appeared on the walls inside the plant, including one in June 2000 that stated, "Get Out Galvis From Coca-Cola, Signed AUC."

According to Fernandez, "Coca-Cola Colombia has very special security measures for all its employees and the employees of its bottling plants in Colombia." But the company's failure to respond to the SINALTRAINAL letter, written more than two months before the murder of Isidro Segundo Gil, and the ongoing intimidation and harassment of labor leaders raises serious questions regarding Coca-Cola's commitment to protecting its workers, especially those involved in union activities.

source: http://www.colombiareport.org/colombia73.htm

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Dear America:

And so it has come to this. Your once-great nation has fallen into madness, an affliction of mass denial that brings shivers up the spines of millions outside your borders. Yours is a sick nation. But most of you carry on as though nothing at all is the matter.

Dark, evil operations run rampant in the secret corners of your government institutions. A dubiously constituted government pursues war at will anywhere on earth, discussing nuclear options that become points for cheerful chatter over lunch. Your military and intelligence agencies employ terrorist tactics around the globe even as they insist that such tactics are necessary in the fight against terrorism.

You have become a nation of monsters, America. Hypocrites. Murderers. Fools.

Your constitution is a shambles thanks to "national security" measures resulting from what might well be U.S.-government-sanctioned terrorist attacks in New York City and Washington D.C., covert provocations designed to justify a malevolent, poisonous, oil-based military economy.

Never mind that earth-friendly technology already exists to once and for all end dependence on oil, coal and nuclear energy from huge, out-of-control utilities and corporations. You would rather pay through the nose for your insecure comforts, wouldn't you America, and make others pay with their blood.

At the same time, you stand by as the Israelis' secular Zionists--whom you support through the supply of arms and money--slaughter untold numbers of innocents in the West Bank, then blame the Palestinians for bringing the terror upon themselves. (True, there are abominable Arab suicide bombers in Israel's midst. But are they not driven to madness and desperation by your infernal support of international terrorist politics?)

As I write these words, you support a nation run by a convicted murderer by the name of Ariel Sharon who with impunity is carrying out war crimes as cruel and horrendous as those of other sadistic tyrants in history. And you say, in your utter cynicism, 'When will these Palestinians bring this war to an end?'

You recklessly wage combat on other fronts, too. At home, your War on Drugs is a disastrous 30-year folly--a gigantic con game designed to benefit lethal cartels, corrupt politicians and menacing intelligence agencies across the planet.....

With your government's support, crooked multinationals like Monsanto buy up the world's water supplies, and take possession of the world's vegetation through Frankenstein technology already known to cause illness.

Does the FDA care about any of this? It does not. It has long been on the bandwagon to foist genetically altered food on the Guinea Pigs of the country--including every man, woman and child on America's increasingly toxic soil.

You are a nation of suckers, America, to be bled dry of your hard-earned pay through outrageous bank schemes, Wall Street rip-offs and fake government budget grabs. Your Pentagon cannot account for trillions in lost dollars.

Does this bother you? Not in the least.

Your whole economy is controlled by what is for the most part ravenous, international private banking interests in the form of The Federal Reserve, which with your government's consent leads you down the garden path to certain financial ruin thanks to a national debt you will never be able to repay.

How is it that private banks are responsible for issuing your currency? How is it that they are allowed to charge ridiculous interest rates on what they issue? By decree, this was supposed to be the responsibility of your government, which could create its own currency without charging interest.

Do you realize your congress could dismiss these banks in an instant if it so wished? But don't ever count on it. More important matters are pressing. The upcoming election needs investment.

These very same money men are the ones who, through unmonitored and unrepresentative world committees, are driving countries like Argentina into hopeless debt and social upheaval. These greedy overlords are creating strife and suffering on a scale too tragic for words in nation after nation. Just look at Africa.

They've got their sights on America, now, too; disrupting economic stability through so-called free trade initiatives and provisions for special favors and the endless flow of cash to corporate monstrosities like Enron.

Amid all this, where are those who are supposed to represent your interests, America? For the most part, your congressional representatives are nothing but swine gathering at the corporate troughs. Your president is a white-collar thug, a hypocrite who through his actions celebrates war, repression and greed even as he gives lip service to peace, freedom and justice.

George W. Bush deceives you daily, the war monger hiding behind a phony patriotism. He is an Enron buddy boy, a spoiled child lying in his teeth about his past and current dirty deeds.

Does he care about you America? Hardly. This is altogether obvious to those outside your borders who are politically aware and awake to the world around them.

You were never concerned about the disgraceful practices of George's ruthless father, either, a Bin-Laden cohort and friend to criminals and killers in global drug, oil and terrorist enterprises. Iran. Vietnam. El Salvador. Chile. Guatemala. Iraq. And on and on. The never-ending bully-boy story of blood, guns, drugs and money.

Does any of this matter? No, it's simply time to eat.

Go get your ten-billionth burger, America. Fatten your already fat asses with bacteria-and-hormone-ridden meat and do nothing as you sit stupefied before your mind-numbing television sets awaiting the next episode of sad families being humiliated on "Cops."

Few among you are the least bit concerned that no real investigation of 911 has taken place, that no serious investigation of the anthrax attacks is moving forward, that no authentic investigation of Enron, or the murder of one of its top executives, is underway.

How many of you give the slightest damn about the totalitarian measures your government is taking to keep its secret meetings, grubby files and treasonous activities from your eyes?....

When did you stop caring, America? Was it after your own FBI and intelligence agencies plotted the murder of President John F. Kennedy? Or is this just the raving lunacy of the conspiracy nut? What does your gut tell you, America? Is something a little amiss here?

Forget about it. Have some Pepto-Bismol.

Today, in futility, your own government goes to court against itself for information you are entitled to by law. But this is hardly deemed vital news in the community. It is a fleeting reference in an electronic sea of meaningless banter. For proof, just look to all the spineless wimps who constitute your mainstream news media.

Today, you excoriate, ridicule and ostracize the brave and true among you. Your best investigative journalists are fired from their jobs and ignored. Congress's few courageous souls are laughed at and dismissed out of hand as crackpots. The most honest and conscientious political leader in the country, Ralph Nader, is a powerless, near-invisible curiosity easily side-lined by hired goons.

America, you are a goddamn shame.

What law matters now in your despicable state? What justice? What truth?

When will you wake up?

If you had your druthers, you would right now gather your courage, take to the streets and march on Washington D.C in the millions. But I know you will do no such thing. The vast majority of you are spiritually, emotionally and intellectually dead.

As I write these words, I can only imagine what additional horrors your shadow government might be planning in what will surely be an attempt to justify militarism and totalitarianism on a universal scale. A nuclear explosion in one of your cities, perhaps? A massive bio-chemical attack?

Or perhaps it will be some Arab terrorist who finally commits the terrible deed, his last thought before death being the promises you made to him before you killed his family.

W.R. McDougall
source: http://baltimorechronicle.com/ol_aug02.shtml
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I am speechless.